Ever wondered why products like Tinder, Candy Crush and slot machines are so addictive? The answer is in their feedback loop.
With the switch of a button, Tinder, the hottest dating app around, skyrocketed from not grossing to top grossing with revenue of $3M in less than a quarter. Why and how? read below.
Games designers know that one of the most important thing in gaming is to celebrate the player’s victories. This, however, rarely happens in non-game products. And you are about to change it.
Ever wondered why people love Snapchat so much? This deck might provide some answers.
Covet Fashion combines fashion magazines, E-commerce platforms and gaming elements to create an outlet for a vibrant community of women who are all-in for fashion.
For those who want to get into gaming and don't know where to start.
In just 10 days, Headspace not only taught me how to meditate, but how to get users to close their eyes… and open their wallets. How do they do it?
10 good reasons for every UX, Product and tech designer to quit everything and start playing.
See how the best games use a simple model to boost their user's motivation.
The psychological hacks of one month learning and the future of online education